I design and execute communication strategies for businesses, organisations and educational institutions.
Strategic communications uses a range of communication tools – such as marketing, branding, PR and internal communications – to meet specific strategic goals.
The approach depends on the goal. But the best place to start is with the WHO and the WHY – who is your audience, and why do you want to reach them?
Communications Director, January 2018 - May 2019
I was responsible for all external communications at Mino Danmark, an NGO that works improve outcomes for minority youth in Denmark. This included:
Writing and implement the communications strategy
Designing and executing recruitment campaigns
Developing and implementing communications guidelines
Working closely with project managers to identify communications goals
Managing all digital communication platforms
Head of Communications, January 2018 - December 2018
I was responsible external communications, recruitment and digital marketing at the new folk high school, on Denmark’s west coast. I also taught a number of subjects, including photography, philosophy and media. The role ended when the school closed at the end of 2018. My duties included:
Digital marketing and recruitment
Managing digital platforms and social media marketing
Teaching media, photography and philosophy